Location
London, UK

Products Used
  • Toast POS
  • Toast Now™ App
  • Reporting and Analytics
  • S1 Handheld
Results
Serve more guests in less time
through streamlining steps of service. This has boosted sales and allowed our team to focus on guests rather than clunky payment processes.

Customer Story

How Toast Helped Wolfpack Streamline Operations and Speed Up Service

Wolfpack 2 copy

Wolfpack, founded by former professional rugby players Alistair Hargreaves and Chris Wyles, began as a passion project and has grown into a thriving craft beer business. In 2024, Managing Director Paul Loebenberg made the strategic decision to partner with Toast to streamline operations and enhance their customer experience.


The challenge

Before Toast, Wolfpack was using a server-based POS with significant limitations:

  • Outdated Technology: The lack of integration between the POS and inventory management system required manual data entry, delaying stock takes and increasing the risk of errors.
  • Limited Flexibility: “Our old POS system was a major bottleneck. It was server-based, so only one person could use it at a time.,” said Paul, describing the system as clunky and inefficient.
  • Lack of Integrated Payments: The absence of integrated payments added unnecessary steps to the service cycle, especially during busy events, impacting speed and customer experience.


The solution

After evaluating multiple POS providers, Wolfpack selected Toast. The decision was based on:

  • Ease of Use: Toast’s intuitive interface made it easy for staff to adapt to the new system quickly. “Toast was easier to read, use, and update menus. I like the backend a lot.” said Paul.
  • Customer Experience: From the sales process to onboarding, Toast’s team delivered exceptional support, easing the transition. As Paul shared, “The onboarding team was really amazing and their support with getting up and running made a big difference for our small team.”
  • Product Innovation: Toast’s track record and innovation in the US market provided confidence in Toast’s scalability and commitment to product investment.
"Before, we had to manually input sales into the till and the credit card machine. This extra step slowed down service. Toast's integrated payments has streamlined our process."

Paul Loebenberg

Managing Director

The results

Impressed by Toast’s performance, Paul has actively recommended the platform to industry peers. Since adopting Toast, Wolfpack has experienced:

  • Improved Speed of Service: Integrated payments eliminated redundant steps in the service cycle, speeding up transactions during peak times like game days. “Before, we had to manually input sales into both the till and the credit card machine. This extra step slowed down service and was unnecessary. Toast’s integrated payment system has streamlined our process.” said Paul.
  • Improved Operational Efficiency: Toast’s backend tools simplified menu management and performance monitoring, saving time for Paul and his team.
  • Data-Driven Insights: Real-time data access via the Toast Now app allowed Paul to monitor performance anytime, anywhere.


These results are self-reported by Wolfpack. Individual results will vary.